Inflation, job losses, recession and the overall financial crisis – have these affected how people look at gold in India? A market that is primarily driven by weddings, has the current economic scenario played a spoil sport when it comes to buying gold? Jewellery retailers across India present their views

Based on insights gained from the G & J industry in the current situation, we have articulated eight challenging scenarios, which jewellery retailers may have to face in the near future. R Sugandha compiles solutions offered by select retailers from across the nation